In what can only be a move to potentially attract viewership, the NFL will allow players to use their personal Twitter accounts during the Pro Bowl.
Darren Rovell os CNBC reports that in-game tweets will be allowed and there will be one designated area on each sideline for players to tweet up.
The all-star game will be played Sunday in Honolulu and the league has worked hard to increase the visibility of a game many fans don’t have interest in following. Allowing players to take to their cell phones and share their thoughts – in 140 characters or less – can’t hurt, not in the social media world we’re in these days.
Tweeting during every other NFL game is a no-no that comes with a hefty fine.
Follow me on Twitter: @BradBiggs
Brad Biggs covers the Bears for the Chicago Tribune
Check out our partners at TiqIQ for the best deals on all games on the 2014 NFL schedule.
AUG 28 Joel Corry
Between injuries, trades and positional battles, the financial landscape for several key players has shifted dramatically.
AUG 26 Joel Corry
The highly productive Dallas wideout is headed for a big-time payday.
AUG 22 Ari Nissim
Ten players closing in on lucrative new paydays.