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The cost of a 30-second Super Bowl commercial

The price tag for airtime has gone down since last year’s big game. Joe Fortenbaugh

Print This January 20, 2010, 03:27 PM EST
3 Comments

Good news for advertisers. The cost of a 30-second commercial during Super Bowl XLIV will be less than it was last year.

The bad news? That thirty seconds has a price tag of $2.6 million, according to TV Guide. This year’s cost is down $400,000 from last year’s reasonable sum of $3.0 million.

That’s right. $2.6 million.

There are places in this country where you can buy beach-front real estate for less than $2.6 million.

Hit me up on Twitter: @JoeFortenbaugh

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christian
Feb 19, 2010
02:58 PM

thts insane who would pay tht much for an ad?

replica omega
Jul 21, 2010
02:21 AM

As an OSU alum it always warms my heart to see another bust from the Blue and Corn. If you want a top flight receiver you need to draft one from Wide Receiver U., AKA The Ohio State. But the QBs from Michigan aren't bad, I'll give them that.

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