Could Texas be bound for the Big Ten?

In the midst of the ongoing discussion of Big Ten expansion, reports have surfaced in the last week of the Texas Longhorns possibly moving from the Big 12 to become the twelfth member of a league dominated by traditional Midwest institutions.

According to the Lawrence (Kan.) Journal-World, a Big Ten source revealed that the conference has engaged in “preliminary exchanges” with Longhorns brass.

Until recently, Missouri and Pittsburgh had been the most discussed possibilities for expansion during much of this offseason, as the conference seeks to add an additional school in order to play a conference title game. Last December, the Big Ten announced an expansion timetable in the 12-to-18-month range.

While it seems to be a stretch in terms of travel costs, among other factors, the Austin-based school certainly offers an intriguing package to the Big Ten.

Not only is the school capable of consistent top-flight football and basketball, but the university is strong in its academics, has a $16 billion endowment and offers essentially an unmatched revenue source. In addition, the Big Ten network would love to expand into the Longhorn state. Notre Dame remains the only institution besides Texas capable of being a better “get” for the Big Ten.

Currently, Texas receives the most television money in the Big 12 because of its national appearances on network, yet the Longhorns believe they could negotiate an even better deal. Texas is reportedly considering forming its own state-wide TV network, as well.

If you think the Big Ten would be an odd match for the Longhorns, what about the Pac-10? Before joining the old Big Eight conference, the Longhorns looked into joining the west coast conference.

We all know that money talks, and when big bucks are involved you should always expect the unexpected.

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