Aug 31, 2018; Madison, WI, USA; ESPN College Football logo on a tv camera prior to the game between the Western Kentucky Hilltoppers and Wisconsin Badgers at Camp Randall Stadium. Mandatory Credit: Jeff Hanisch-USA TODAY Sports

News Articles

Canceled bowl games cost ESPN estimated $21.7M

ESPN will lose an estimated $21.7 million in advertising revenue due to the 14 bowl games it lost due to COVID-19 issues, according to a report by Front Office Sports.

The network broadcast 36 of 41 bowl games last season, averaging 5.7 million viewers per game.

Based on 2019-20 figures, the biggest advertising losses this year are:

–Pinstripe Bowl, ESPN: $3.1 million
–Las Vegas Bowl, ABC: $3 million
–Guaranteed Rate Bowl, ESPN: $2.6 million
–Quick Lane Bowl, ESPN: $2 million

It continues to be a difficult year for ESPN, which has been hit hard since the beginning of the coronavirus pandemic. Subscribers are down 6 percent and the company laid off hundreds of employees earlier this year.

Earlier this month, ESPN and the Southeastern Conference announced a 10-year deal beginning in 2024 that will make the network the exclusive rights holder of the league’s football and men’s basketball games.

Though terms were not disclosed, ESPN’s annual fee is expected to be in the low $300-million range. The SEC currently received $55 million from CBS as part of a deal that was made in 1996 and runs through the 2023 season.

–Field Level Media

Field Level Media
Sport Writer & Editor
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Sportsbooks

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Upcoming Games

Sep 30th, 7:30 PM

Virginia +4 -110

Miami-FL -4 -110

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Oct 1st, 7:30 PM

Houston +4 -110

Tulsa -4 -110

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Oct 1st, 8:00 PM

Iowa (5) -3 +100

Maryland +3 +100

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Oct 1st, 9:00 PM

BYU (13) -7.5 -110

Utah State +7.5 -110

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Oct 2nd, 12:00 PM

Arkansas (8) +18.5 -107

Georgia (2) -18.5 -107

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Oct 2nd, 12:00 PM

Tennessee +3 -107

Missouri -3 -107

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Oct 2nd, 12:00 PM

Pittsburgh -3.5 -107

Georgia Tech +3.5 -107

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Oct 2nd, 12:00 PM

Western Michigan -6.5 -110

Buffalo +6.5 -110

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Oct 2nd, 12:00 PM

Texas -5 -110

TCU +5 -110

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Oct 2nd, 12:00 PM

Duke +16 -110

North Carolina -16 -110

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Oct 2nd, 12:00 PM

Toledo -26.5 -107

Massachusetts +26.5 -107

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Oct 2nd, 12:00 PM

Charlotte +9 -107

Illinois -9 -107

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Oct 2nd, 12:00 PM

Memphis -11.5 -107

Temple +11.5 -107

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Oct 2nd, 12:00 PM

Minnesota +2.5 -107

Purdue -2.5 -107

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Oct 2nd, 12:00 PM

Michigan (14) +4.5 -107

Wisconsin -4.5 -107

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Oct 2nd, 12:30 PM

Louisville +7 +103

Wake Forest (24) -7 +103

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Oct 2nd, 2:00 PM

Appalachian State -9 -107

Georgia State +9 -107

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Oct 2nd, 2:00 PM

USC -6.5 -107

Colorado +6.5 -107

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Oct 2nd, 2:30 PM

Louisiana-Monroe +31.5 -110

Coastal Carolina (16) -31.5 -110

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Oct 2nd, 2:30 PM

Eastern Michigan +2 -110

NIU -2 -110

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Oct 2nd, 2:30 PM

Cincinnati (7) +1.5 -107

Notre Dame (9) -1.5 -107

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Oct 2nd, 3:30 PM

Troy +8.5 -107

South Carolina -8.5 -107

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Oct 2nd, 3:30 PM

Ole Miss (12) +16.5 -110

Alabama (1) -16.5 -110

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Oct 2nd, 3:30 PM

Oregon (3) -7 -107

Stanford +7 -107

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Oct 2nd, 3:30 PM

Florida International (FIU) +10 -110

Florida Atlantic -10 -110

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Oct 2nd, 3:30 PM

Syracuse +3.5 -110

Florida State -3.5 -110

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Oct 2nd, 3:30 PM

Bowling Green +14.5 -107

Kent State -14.5 -107

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Oct 2nd, 3:30 PM

Central Michigan +1 -107

Miami-OH -1 -107

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Oct 2nd, 3:30 PM

Ohio -9 -107

Akron +9 -107

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Oct 2nd, 3:30 PM

Texas Tech +7 -110

West Virginia -7 -110

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Oct 2nd, 3:30 PM

Oklahoma (6) -9.5 -110

Kansas State +9.5 -110

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Oct 2nd, 3:30 PM

UCF -14 -107

Navy +14 -107

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Oct 2nd, 3:30 PM

Nevada +6 -110

Boise State -6 -110

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Oct 2nd, 3:30 PM

Tulane -3.5 -110

East Carolina +3.5 -110

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Oct 2nd, 3:30 PM

Ohio State (11) -14.5 -110

Rutgers +14.5 -110

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Oct 2nd, 4:00 PM

Arkansas State +3.5 -110

Georgia Southern -3.5 -110

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Oct 2nd, 4:00 PM

USF +19.5 -107

SMU -19.5 -107

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Oct 2nd, 5:00 PM

Army -7.5 -107

Ball State +7.5 -107

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Oct 2nd, 5:30 PM

Washington State +7 -107

California -7 -107

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Oct 2nd, 6:00 PM

Florida (10) -7.5 -107

Kentucky +7.5 -107

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Oct 2nd, 6:00 PM

UNLV +19 -110

UTSA -19 -110

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Oct 2nd, 6:00 PM

LA Tech +19.5 -107

NC State (23) -19.5 -107

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Oct 2nd, 6:30 PM

Southern Miss +3 -107

Rice -3 -107

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Oct 2nd, 6:30 PM

Air Force -10.5 -110

New Mexico +10.5 -110

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Oct 2nd, 7:00 PM

Kansas +32.5 -107

Iowa State -32.5 -107

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Oct 2nd, 7:00 PM

Mississippi State +9 -110

Texas A&M (15) -9 -110

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Oct 2nd, 7:00 PM

Baylor (21) +3.5 -107

Oklahoma State (19) -3.5 -107

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Oct 2nd, 7:00 PM

Marshall -10.5 -107

Middle Tennessee +10.5 -107

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Oct 2nd, 7:00 PM

Liberty +1.5 -107

UAB -1.5 -107

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Oct 2nd, 7:30 PM

Boston College +14.5 -110

Clemson (25) -14.5 -110

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Oct 2nd, 7:30 PM

UCONN +13.5 -110

Vanderbilt -13.5 -110

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Oct 2nd, 7:30 PM

WKU +8 -107

Michigan State (17) -8 -107

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Oct 2nd, 7:30 PM

Northwestern +10 -107

Nebraska -10 -107

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Oct 2nd, 7:30 PM

Indiana +10.5 -107

Penn State (4) -10.5 -107

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Oct 2nd, 8:00 PM

Louisiana-Lafayette -9.5 -107

South Alabama +9.5 -107

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Oct 2nd, 9:00 PM

Washington -3 -107

Oregon State +3 -107

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Oct 2nd, 9:00 PM

Auburn (22) +3.5 -110

LSU -3.5 -110

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Oct 2nd, 9:00 PM

Old Dominion +3.5 -107

UTEP -3.5 -107

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Oct 2nd, 10:30 PM

Arizona State +3.5 -107

UCLA (20) -3.5 -107

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Oct 2nd, 10:30 PM

New Mexico State +26 -107

San Jose State -26 -107

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Oct 2nd, 11:00 PM

Fresno State (18) -11 -107

Hawaii +11 -107

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Oct 7th, 7:30 PM

Coastal Carolina (16)

Arkansas State

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Oct 7th, 7:30 PM

Houston

Tulane

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