MGM Adds MLB to Its List of ‘Official Partners’
Major League Baseball is following in the footsteps of the NBA and NHL, and on Tuesday announced a partnership with MGM, which now becomes baseball’s official gaming and entertainment partner. MGM already has similar deals with the NBA and NHL, and now will have access to official data and sponsorship rights from three of the four U.S. professional sports leagues.
The deal gives MGM non-exclusive rights to the MLB’s official stats, but the company will have exclusive rights to some of the league’s advanced stats.
“We are pleased to partner with MGM Resorts International, a clear industry leader in the sports gaming area, to work together on bringing innovative experiences to baseball fans and MGM customers,” said baseball commissioner Robert Manfred in an press release. “Our partnership with MGM will help us navigate this evolving space responsibly, and we look forward to the fan engagement opportunities ahead.”
MLB Falls Into Line With NBA, NHL in Naming MGM Its ‘Official Partner’ in a Non-Exclusive Deal
— Darren Rovell (@darrenrovell) November 27, 2018