Super Bowl LVI is expected to set records for bettors and money wagered, the American Gaming Association said Wednesday.
A total of 31.4 million Americans, up 35 percent from last year, are expected to wager on the NFL championship game between the Los Angeles Rams and Cincinnati Bengals on Sunday, according to AGA research. It estimates that $7.61 billion will be wagered on the game, up 78 percent from the $3.33 billion that was bet last year on the game between the Tampa Bay Buccaneers and Kansas City Chiefs.
According to the AGA, 55 percent of bettors plan to wager on the Rams, who will be playing at home in SoFi Stadium, with 45 percent planning to bet on the Bengals.
The AGA said its research shows that 18.2 million Americans are expected to place a Super Bowl wager online, at a retail sportsbook or with a bookie, up 78 percent from last year. Also, 18.5 million plan to bet casually with friends or as part of a pool or squares contest, up 23 percent year over year.
The research also noted that 76 percent said bettors feel it’s important for them to bet through a legal operator; that figure is up 11 percent from last year.
“The results are clear: Americans have never been more interested in legal sports wagering,” AGA president and CEO Bill Miller said. “The growth of legal options across the country not only protects fans and the integrity of games and bets but also puts illegal operators on notice that their time is limited.”
Sports betting is live and legal in 30 states and Washington D.C. Since Super Bowl LV, an additional 45 million more Americans can legally wager in their home state. Arizona, Connecticut, Louisiana, Maryland, North Carolina, North Dakota, South Dakota, Washington, Wisconsin and Wyoming have launched sports betting since last year’s game.
–Field Level Media