From left, Philadelphia Eagles fans Jennifer Sult, Wanda Paris and Stephanie Napier hug in celebration of a touchdown during a watch party for the Eagles vs. Kansas City Chiefs Super Bowl LVII game at Grotto Pizza in Wilmington, Sunday, Feb. 12, 2023.

P4wil Super Bowl 021223

Super Bowl LVII was most-watched U.S. telecast ever

The Kansas City Chiefs’ victory over the Philadelphia Eagles in Super Bowl LVII was the most-watched U.S.-based telecast of all time, according to revised Nielsen ratings released Tuesday.

The Chiefs’ 38-35 win on Feb. 12 at State Farm Stadium in Glendale, Ariz., drew an average of 115.1 million viewers across all platforms — nearly 2 million more than Nielsen’s previous announcement in February.

The updated numbers surpass the previous record of 114.4 million viewers for the New England Patriots’ win over the Seattle Seahawks at Super Bowl XLIX on Feb. 1, 2015.

Tuesday’s change was “the result of a thorough review by Nielsen that revealed irregularities in the encoding that enables Nielsen’s measurement of TV viewing as well as in the measurement of out-of-home viewing,” Fox Sports said in a statement.

Nielsen’s numbers include viewers who either watched Super Bowl LVII on the Fox or Fox Deportes TV networks or streamed the game on Fox digital properties or NFL+.

The “irregularities” were initially identified by the NFL, which informed Nielsen that the league-owned NFL Network might be getting credit for viewers who actually watched the game on one of the Fox platforms.

–Field Level Media

Kansas City Chiefs quarterback Patrick Mahomes (15) is tackled by Philadelphia Eagles linebacker T.J. Edwards (57) during the second quarter in Super Bowl LVII at State Farm Stadium in Glendale on Feb. 12, 2023.

Nfl Super Bowl Lvii Kansas City Chiefs Vs Philadelphia Eagles

Nielsen: 113M watched Super Bowl, No. 3 TV broadcast of all time

Super Bowl LVII earned an average TV audience of 113 million people, Nielsen reported Monday, making it the third most-watched Super Bowl on record and the third most-watched television broadcast of all time.

The Kansas City Chiefs’ 38-35 win over the Philadelphia Eagles came up just shy of the record of 114.4 million viewers, on average, that watched the New England Patriots beat the Seattle Seahawks in Super Bowl XLIX in February 2015.

Super Bowl LI, the Patriots’ famed 34-28 comeback win over the Atlanta Falcons in February 2017, hit 113.7 million for Fox between network and streaming, making Chiefs-Eagles Fox Sports’ second most-watched broadcast ever.

About 106 million viewers watched Super Bowl LVII on Fox and Fox Deportes, and the other seven million utilized streaming platforms that factored into the total.

It represents a modest bump over last year’s Super Bowl between the Los Angeles Rams and the Cincinnati Bengals, which reported 112.3 million viewers on average.

Rihanna’s halftime show drew an average of 118.7 million viewers, Nielsen said, making it the second most-watched Super Bowl halftime performance on record.

The average of seven million streams made Super Bowl LVII the most-streamed Super Bowl to date, Fox said.

Predictably, Kansas City and Philadelphia were the top two metered markets for the broadcast, followed by Cincinnati, Detroit and Pittsburgh.

Final Nielsen data is expected to be released Tuesday.

–Field Level Media

Feb 13, 2022; Inglewood, CA, USA; Los Angeles Rams wide receiver Cooper Kupp (10) holds the Lombardi Trophy as he is interviewed by NBC sports host Mike Tirico after defeating the Cincinnati Bengals during Super Bowl LVI at SoFi Stadium. Mandatory Credit: Mark J. Rebilas-USA TODAY Sports

NFL/Nielsen Survey: More than 200M watched Super Bowl LVI

An estimated 208 million-plus people in the United States watched the Los Angeles Rams defeat the Cincinnati Bengals last month in Super Bowl LVI, according to a survey conducted by the NFL and Nielsen.

The survey was designed to complement Nielsen’s data on viewership and found that about two-thirds of the U.S. population watched as least one minute of the game.

Nielsen initially put that figure at 167 million unique viewers, and the survey showed the figure actually was 25 percent higher.

The custom survey measured 6,600 households.

“While it’s no secret that the Super Bowl is the biggest event across the media landscape on a yearly basis, the exact number of people watching the game has been challenging to pinpoint given the fact that people tend to gather in groups to watch the game,” said Paul Ballew, the chief data and analytics officer of the NFL. “We’re grateful for the work put into this custom survey by Nielsen, the results of which we feel provide the most accurate picture to date of the total viewership for this unique event.”

It previously was reported that the Feb. 13 telecast of Super Bowl LVI on NBC, Telemundo, Peacock, NBC Sports Digital, NFL Digital platforms and Yahoo Sports mobile properties averaged 112.3 million viewers. That was the most viewers for any television programming since an average of 113.7 million people watched Super Bowl LI in February 2017.

–Field Level Media

Aug 25, 2018; Carson, CA, USA; New Orleans Saints offensive coordinator Pete Carmichael during a preseason gameagainst the Los Angeles Chargers  at StubHub Center. The Saints defeated the Chargers 36-7. Mandatory Credit: Kirby Lee-USA TODAY Sports

Saints coach Dennis Allen announces coordinators, new hires

New Orleans Saints head coach Dennis Allen announced his 2022 coordinators and other staff members on Wednesday.

Pete Carmichael, 50, returns for his 14th season as offensive coordinator and 17th season with the Saints.

Ryan Nielsen and Kris Richard were named as co-defensive coordinators, filling the post Allen had held since 2015 under former head coach Sean Payton.

Nielsen, 42, will also coach the defensive line for a sixth season. Richard, 42, will direct the secondary for a second straight season.

Darren Rizzi, 51, returns for his fourth season as special teams coordinator and will add assistant head coach duties to his title.

Ronald Curry, 42, was promoted to passing game coordinator/quarterbacks coach. He was an offensive assistant with the Saints from 2016-17 before coaching the wide receivers (2018-20) and quarterbacks (2021).

The Saints also hired offensive line coach Doug Marrone and wide receivers coach Kodi Burns.

Marrone, 57, is a former head coach of the Jacksonville Jaguars (2016-20) and Buffalo Bills (2013-14). He previously coached the Saints’ offensive line from 2006-08 and most recently did the same job at Alabama in 2021.

Burns, 33, lands his first NFL position after working as an assistant coach in the college ranks at Tennessee (2021), his alma mater Auburn (2016-20), Middle Tennessee (2015) and Samford (2014).

–Field Level Media